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Jack’s Fish Spot

For over 40 years, Jack’s Fish Spot has been a beloved Seattle staple, serving up fresh seafood and some of the best fish & chips in the world-famous Pike Place Market. When owner Jack Mathers decided it was time to take his famous smoked salmon and fresh catch online, he turned to Interlock Solutions. We gave his eCommerce site a complete overhaul, featuring stunning new photography to showcase his mouthwatering offerings and creating a clean, user-friendly shopping experience. The result? A dramatic rise in online sales, with Jack’s team now shipping fresh seafood from Seattle to every corner of the country!

A middle aged man with his left hand raised to shoulder height is in focus in the background with an out of focus sign for manila clams in the foreground

Custom Shipping Solution

Shipping fresh fish is no small feat—it’s got to be packed in insulated boxes with ice packs and sent overnight to guarantee freshness. Smoked salmon, however, is a fan favorite among Jack’s online customers and can travel in style with two-day air, thanks to its vacuum-sealed packaging. When it came time to streamline shipping, Interlock Solutions jumped in. We revamped the cart so smoked salmon orders can take advantage of cheaper shipping, while any fresh seafood orders automatically get overnight delivery. The system even calculates the perfect box size from three options and syncs with a third-party shipper for real-time pricing. We crafted this custom solution and worked hand-in-hand with Jack’s team to perfect every detail—now, shipping is seamless, costs are spot-on, and online sales are soaring!

Screenshots from the Jack's Fish Spot website